Avery Dennison has claimed itself as the first pressure-sensitive labeling material supplier to introduce liner made from recycled PET (rPET) commercially in Europe.

The new rPET liner uses carefully selected post-consumer waste and will be introduced in October 2018 across a number of self-adhesive constructions.

This move reflects the firm’s commitment to finding more sustainable options for the labeling industry, as Jasper Zonnenberg, the supplier’s global director for films, explained.

Zonnenberg added that the introduction of post-consumer waste rPET liner requires careful management during liner production to ensure the stability and robustness that 100 percent virgin resin PET liner is known for.

Source from LABELS&LABELING